Academy management software in Malaysia

Nothing slips.

One system runs the whole academy — renewals caught, books closed, payroll defended, every enquiry answered in seconds.

See it in 15 minutes → Where you're leaking ↓

Running real Malaysian academies today.

The five leaks

You don't lose families to competitors. You lose them in the gaps.

01

A package expired three weeks ago. Nobody called.

02

A family attended a trial. Nobody followed up.

03

A student left. Their seat is still blocked.

04

Your admin resigned. The chats left with them.

05

An enquiry at 9.40pm. Answered at 10am — by a competitor.

A chatbot catches the fifth. Only an operating system catches all five.

Where it hurts

Which one sounds like you?

Three things academy owners tell us most often. Pick the one closest to home — nothing to fill in, nothing recorded.

Pick one to see why it keeps happening.

Your ads are fine. Nothing records which one sent the parent.

  1. A parent messages. Nobody notes where they saw you.
  2. They book a trial. The record starts blank.
  3. They sign up. The payment sits under the child, not the ad.
  4. Month end: spend on one side, income on the other.

Hull tags the source at first contact and carries it through to the payment. Cost per paying family becomes a number you can check.

Show me which ads pay →

More staff will not fix this. The messages arrive after everyone has gone home.

  1. Parents message at night, once the children are asleep.
  2. By morning, fourteen are waiting.
  3. Staff reply from the top. The oldest keeps waiting.
  4. Some have already visited another academy.

Hull answers on your own number in seconds, from your real timetable. Money, complaints and bookings go straight to your staff.

Replying in five minutes instead of thirty made an enquiry 21x more likely to convert. MIT / InsideSales, 2007.

Show me the assistant replying →

The maths is not hard. Rebuilding it from zero every month is.

  1. Attendance sits on paper or in the group chat.
  2. Someone retypes it into Excel, rates from memory.
  3. A coach disputes a number. Nobody can show the working.
  4. Next month, the file is empty again.

Hull pays from the classes actually taught. Every figure opens to show its own working, and a closed month locks.

Show me a salary month →

Whichever one you picked, it runs through the same system.

Marketing

Which channels produce families who actually paid — not just enquiries.

Sales

The reply at 9pm, the follow-up the morning after, the renewal call before it lapses.

Operations

Every seat tied to the money paying for it. Make-ups and closures built in.

People

Coaches paid on what they actually taught, and a ladder they can see.

Accounting

What is owed, what is paid for and not yet taught, and a month-end that adds up.

See how the whole business fits together ↗

Every stage a family passes through, and who looks after each one.

See it live →

What you get

Deep where it matters.

Built for academies with a progression curriculum — not a booking app with extras.

✓

The morning list

Today's chases, handed to your team.

✓

Books that close themselves

Every ringgit on record. Month-end done.

✓

No wasted seats

Every place is one you can sell.

✓

Progress they can see

They see improvement. They stay.

✓

Say yes, keep the money

Goodwill without the leak.

✓

Coaches paid right

No disputes. They stay longer.

✓

Marketing you can count

Know which ads actually pay.

✓

Parents self-serve

Your front desk gets its day back.

Ask your business anything, in plain English.

"Which classes are under-filled?" You get the number, not homework.

Deep-dive the guides ↗

The newest part

Your WhatsApp, answered in seconds.

Your own number, one QR scan. It answers with real prices and real open slots, because it reads the system running your academy.

One shared inbox

Every chat on the academy's books. Off one person's phone.

It knows when to stop

Money, complaints, bookings — handed to a human. You type, it steps back.

Nothing writes itself

It drafts. Your people decide.

Audition it first

A private test chat, wired to nothing. Rehearse before parents meet it.

A chatbot answers messages. Hull is what it answers from.

And where it stops.

Nobody gives away revenue without you.Discounts, freezes, cancellations — all need a yes.
Numbers can't be quietly changed.Every correction sits on record.
Everyone sees only their job.Three menus, not thirty.
You always know who did what.Every change tracked — who, what, when.
Leave anytime, take everything.Your data exports back out.
Watch it answer → Get the logins

Proof, not promises

Running real academies today.

SkyWhale Swimming Academy

"We tried spreadsheets and booking systems, but neither really worked. There was always double entry and things slipping through the cracks. Hull brought it all together, and it made day to day decisions much easier."

SkyWhale Swimming Academy
Weborn Swim Academy

"Before, we were using off the shelf scheduling tools that felt messy and limited. With Hull, running the school feels much easier. The numbers are clearer, and we can handle growth with more confidence."

Weborn Swim Academy
Join them →

The alternative

What it takes to do all this without Hull.

A multi-branch academy running everything. Published Malaysian prices, as ranges.

What you would buy
Typical cost
A tuition or academy management systemclasses, attendance, billing
RM 1,200 – 1,800 / year
A WhatsApp CRM with an AI chatbotplatform plus Meta message fees
RM 4,200 – 10,800 / year
HR and payroll software15 to 30 staff
RM 1,400 – 2,500 / year
An accounting connectornothing off the shelf joins these
a one-off build, then upkeep
The line nobody puts in a table

Four systems that do not talk need somebody to carry numbers between them. Two days a month, plus the payroll weekend — on a RM 3,000 admin salary, about RM 5,000 a year.

Roughly, all in RM 13,000 – 20,000 / year plus the accounting build in year one
Hull, every module RM 15,000 / year one contract, one login, nothing to join up

Roughly the same money. One system instead of four, and nobody carrying numbers between them.

We are not claiming Hull is cheaper. On subscriptions alone it is not.

Not running everything? Hull starts at RM 2,000 a year for the basics.

Published Malaysian vendor pricing, August 2026. Ranges, not quotes.

Pricing

From RM 2,000 / year

Priced annually, by what you run. The basics start at RM 2,000; every module together is RM 15,000. Onboarding takes days, not months — your students and history import in.

Get your price →

Questions owners ask

Asked and answered.

What is Hull?

Hull is academy management software built in Malaysia — scheduling, attendance, class packages, billing, payroll, a parent portal and a WhatsApp assistant in one system, for swim schools, music schools, dance studios, martial arts academies and tuition centres.

Isn't this just a WhatsApp tool?

A chatbot answers messages. Hull is what it answers from — the live timetable, real prices, your actual families.

What if the AI says something wrong to a parent?

It knows when to stop. Money, complaints, bookings — handed to a human. Nothing enters your records without your staff clicking yes.

Will my staff learn it?

They learn their screen, not the system. Three menus, not thirty — and 76 short guides.

Excel works fine for us.

Until you ask it a question. Who's on their last class today? Which ad produced families who actually paid?

Is our data safe?

Your data sits fully separate from every other academy's. Staff see only their job. Every change is tracked — who, what, when.

What if we want to leave?

Your data exports back out. We'd rather win you every month than lock the door.

How long is setup?

Days, not months. Day one looks like year three, not a blank screen.

Ask us anything →

The demo is the proof

See it running before you decide.

A live demo academy, eighteen months of history. Try to break it — it rebuilds nightly.

Get the demo logins →